How to fix a dysfunctional team and elevate your company brand
Why do team members cause you problems and kill your company brand? The answers are found in this simple story: In high school I attended a leadership retreat that changed my life. But when I returned from the retreat I was forced to use what I learned....
Three Tips to Create a Strategic Personal Brand
In our society the endless pushes and self-promotion can kill brands. So we need to create a strategic personal brand. The truth is a brand is a trust and a promise. What you say, post, tweet, and take action on determines your message to the world. There are three...
5 ways your team is killing your brand & how to solve it!
5 ways your team is killing your brand & how to solve it! The same people who think they are protecting the brand are killing it! Let’s learn from some examples: Your team refreshes the brand without stakeholder input: Learn from Coca Cola when customers were...
Creating a Company Culture….worthy of marketing!
Did I really just write that! I am a marketer and sadly in our industry we are expected to market and make money off any product. Yes, my name is Miracle but my fellow marketers and I agree that to make Miracles Happen we need to step in when a corporate...
3 tips to rock your marketing in 2016
Rock your Marketing in 2016 ONE VOICE - ONE VISION - ONE TEAM ONE VOICE: Optics help your company to see what our potential customers view about you. An on line search by a potential customer or influencer would include the word review. Although it is true...